Free eBook: The Virtual Fitting Guide

2020-12-08

We are excited to share with you a free copy of our recently launched eBook on virtual fitting. A brief overview of the main drivers of change and how you can capitalize on evolving trends to ensure that your business flourishes in the new era. Key trends affecting retail: Covid-19, Mobile Revolution, Gen Z, Omnichannel and Phygital Retail, User Experience and Data How fitting and sizing technologies attempt to solve both retailer and shopper pain points Analysis of the main categories of sizing/ fitting technologies and their respective benefits: Data Plays, 2D Styling and 3D Virtual Fitting Download for Free

Free eBook: The Virtual Fitting Guide

2020-12-08

Virtual Fitting – It’s Easier than You Think!

Style.me News

Virtual Fitting – It’s Easier than You Think!

With heavy Covid-related restrictions likely to last through the winter, retailers of all sizes are figuring out how to make the best of a challenging situation. The Covid pandemic has hit the fashion industry hard, but the outlook is particularly bleak for small businesses. 25 to 36 percent of smaller-sized retailers are expected to close permanently as a result of Covid-related disruption, and three-quarters of all clothing stores have reported significant loss of trade since May 23rd. In a climate where online sales are booming while brick and mortar sales fall, Cathaleen Chen and Tamison O’connor of Business Of Fashion say, “the easiest way to avoid the effects of a lockdown is to invest in e-commerce.” By virtue of their […]

Trying and Buying in the New Reality – Retail in the COVID-19 Era

Style.me News

Trying and Buying in the New Reality – Retail in the COVID-19 Era

Uncertain times often present opportunities for change and growth. As a retailer, you may be legitimately concerned about how your store will weather the pandemic-induced economic slowdown. Throughout history, companies that have successfully bounced back from crises have sought out innovative ways to keep afloat. The fashion retail industry is at such a juncture right now and those exploring alternative ways of operating are seeing results despite the economic downturn. All shoppers seek some combination of quality, price, and overall “experience” when shopping. While quality and price don’t necessarily change whether one is shopping in-store or online, the experience can be vastly different. In a market increasingly obsessed with User Experience, this is where the opportunity lies. Shoppers today are […]

Holiday Season Uncertainty Provides New E-Commerce Opportunities

Style.me News

Holiday Season Uncertainty Provides New E-Commerce Opportunities

As Summer draws to an end, businesses around the world are looking to the Holiday season with mixed feelings. With continued COVID restrictions, brands will need to sacrifice their usual in-store post Thanksgiving sales rush and instead make up for the loss in revenue somewhere else. Thankfully, as some doors appear to close others open up with e-commerce. In Quarter 2, despite a loss in overall sales, Urban Outfitters experienced a 76 percent jump in their total new digital customers on a year to year basis. Similarly, Business of Fashion noted a survey done in July reporting that 40 percent of consumers plan to do “more of their holiday shopping online this year,” meaning that retailers will not only need […]

Sustainability and the Circular Economy

Style.me News

Sustainability and the Circular Economy

Consumers are increasingly shifting priorities when making purchasing decisions, changing their focus from “newness” to “sustainability,” according to a report by McKinsey regarding the impacts of the pandemic on the fashion industry. Apparel retail has always valued trends and seasonality; however, consumers are now indicating that new designs can wait versus those items that fit better and last longer. The report found that more than 67 percent of consumers see sustainable materials to be an important purchasing factor, while 63 percent consider a brand’s overall promotion of sustainability to be important when choosing products. The popular “Produce, purchase, and dispose with little wear” approach is now under pressure from apparel companies that are exploring a new model – the “circular […]

Men’s Virtual Fitting Room Launched!

Style.me News

Men’s Virtual Fitting Room Launched!

Following the success of our women’s virtual fitting room, we are excited to announce the launch of our men’s solution! Covering all clothing categories from active to formal to denim and beyond – We’ve got you covered! We’ve spent the time to research and understand what is most important for men when they shop online. Time and time again we hear an accurate fit, coupled with how it appears on their body are the key pain points. Style.me’s 3D fitting room takes care of both of these challenges with its personalized fit recommendation and visualization. Accuracy Across All Categories Plugged into your ecommerce site, our virtual fitting room is a quick and easy solution for your customers to find their perfect fit. We’ve designed […]

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Discussing The New Realities of Fashion Retail – A Perspective from the Frontline

Style.me News

Discussing The New Realities of Fashion Retail – A Perspective from the Frontline

Stores are opening up, but consumers have fast adapted to shop online from the comfort of their home. This trend, accelerated by the pandemic, is pushing retailers to think about new methods to reach and service customers in a better way. We took time out to talk with Style.me Sales Director, Derek Fox, about how companies are adapting to this situation and the opportunities we see. As retailers grapple with the realities of the ongoing pandemic, what are you finding are their top priorities when it comes to digital? From our experience, retailers are looking for new and innovative ways to connect with their customer base through digital. Retailers are looking for engaging solutions that provide real measurable value for […]

Discussing The New Realities of Fashion Retail

Style.me News

Discussing The New Realities of Fashion Retail

Over the past few months, the fashion industry has been grappling with the challenges brought on by the pandemic. We took time out to talk with Style.me President, Rufus Parkinson, about how companies are adapting to this situation. How do you see fashion and technology transforming in the immediate future? We had already been observing an increase in the fashion industry’s adoption of new technology in the 9 months prior to the pandemic. This trend has significantly accelerated during the COVID-19 crisis, as ecommerce moved to the forefront. I recently saw that Shopify estimates ecommerce participation has increased from 15% to 25% over the past 3 months! Retailers are actively seeking solutions that can maximize online sales, within this we […]

Diane Von Furstenberg (DVF) Has Partnered with Style.me

Style.me News

Diane Von Furstenberg (DVF) Has Partnered with Style.me

Iconic global luxury fashion brand Diane von Furstenberg (DVF) has partnered with Style.me the most advanced virtual fitting and styling solution presenting a truly personalized shopping experience to their North America e-commerce site. Built on patented technology, Style.me’s 3D virtual fitting room employs 4K rendering and advanced clothing simulation, allowing consumers to find their accurate fit and favorite outfits. Style.me’s proprietary Virtual Fitting & Styling Solution drives sales for retailers seeking a personalized engagement with its customers. Using innovative AI and patented technology assists retailers increase margins by lowering returns as a result of real-time style/ fit recommendations and visualizations. Unique data insights gathered from the engagement lifecycle further enhance brand loyalty. The perfect fit Style.me’s Fit Recommendation Engine maps […]

One Size Does Not Fit All: How The Virtual Fitting Room Makes Shopping More Inclusive

Style.me News

One Size Does Not Fit All: How The Virtual Fitting Room Makes Shopping More Inclusive

One size does not fit all. In fact, only 5% of women naturally have the body type portrayed by models in the mainstream media.¹ The other 95% are outside that tall, slender prototype. They’re petite, curvy, athletic, pear, apple, round, hourglass – there’s no shortage of variety when it comes to body types. But there is a shortage of options when it comes to confidently buying clothes that perfectly fit individual body types. Shopping in store can create issues for shoppers’ confidence, even when they do try on the garment. Additionally, brick and mortar stores can lack the size inclusivity that many online retailers promise. Because of this and other factors, online shopping continues to grow in […]

The Mid-Body Revolution: How Style.me Helps Women with Often-Forgotten Sizing Find Solutions

Style.me News

The Mid-Body Revolution: How Style.me Helps Women with Often-Forgotten Sizing Find Solutions

Specializing in Artificial Intelligence, computer vision, clothing simulation, and more, StyleMe is revolutionizing the apparel retail industry, touting the world’s most advanced 3D virtual fitting room. The technology allows consumers to “try on” clothes virtually while shopping online to discover their best style and it, based on their own body type and shape.

Style.me Pop Up Shows Off Virtual Fitting Room Technology

Style.me News

Style.me Pop Up Shows Off Virtual Fitting Room Technology

A recent pop-up event held in Taimao Shopping Centre has drawn attention to a virtual fitting room technology developed by Taiwanese tech firm Style.me. The technology featured in the pop-up as a collaboration between the firm and Taiwanese fashion label Mo-Bo. Style.me scanned and digitised Mo-Bo’s collection to allow shoppers to visualise how the garments would look fitted to their own body shapes. At the event, shoppers entered several simple inputs to personalise a high resolution avatar, which could then be represented wearing various combinations of the label’s garments on sale. At the mall, users scanned a QR code which activated the virtual fitting room on Mo-Bo’s experimental mobile site. Shoppers could then try on the clothing […]

Style. me to Collaborate with The Female Quotient Bringing Virtual Fit Technology to The Fore-Front at Shop Talk

Style.me News

Style. me to Collaborate with The Female Quotient Bringing Virtual Fit Technology to The Fore-Front at Shop Talk

Breakthrough virtual fit-styling solution Style.me is excited to announce, a pop-up activation with The Female Quotient, in The FQ Lounge at Shop talk - Las Vegas, next week. As the world’s most advanced 3D virtual fitting room, Style.me’s patented AI and machine learning algorithms provide an accurate and personalized shopping experience for consumers to discover their best style and fit.

WWD List: 7 Ways to Solve Fashion’s Fit Problem

Style.me News

WWD List: 7 Ways to Solve Fashion’s Fit Problem

Style.me’s personalized avatars come courtesy of a web site plugin that adds 3-D virtual fitting room and size recommendations to e-commerce sites, such as that of luxe ath- leisure brand Pam & Gela, a recent retail partner. Customers submit body measurements, and the system checks them against real-world apparel sizes to depict what the garment would look like when worn. People can mix and match up to three items at once in their “fitting room.”

Style.me Gives Ecommerce Fashion Sellers Plugin to Offer 3D Fittings

Style.me News

Style.me Gives Ecommerce Fashion Sellers Plugin to Offer 3D Fittings

Style.me just announced the availability of its 3D virtual fitting and styling technology for retailers and consumers for the North American market. You can now let your customers see how the clothes you sell online look on their personal avatars. 3D Virtual Styling in Action The patented technology by Style.me brings together 3D rendering and 4K video to accurately capture the garments. After they become part of your catalog, customers can see how each item looks on their avatar. Using their smartphone, tablet or computer, they can also get fit recommendations and purchase merchandise in real-time. For small boutiques and other retailers, this is a technology that will solve many of the difficulties of selling clothes online. Shipping costs for […]

How 3D Technology Is Taking E-Tailing into The Future

Style.me News

How 3D Technology Is Taking E-Tailing into The Future

New technology is set to help e-tailers overcome that obstacle very soon by allowing visitors to try on merchandise on a 3D model, in real-time. In fact, just last week, Style.me debuted the “revolutionary 3D patented fashion technology” at the New York Fashion Week. The 3D virtual fitting and styling technology was showcased at the NYFW FW18-SS19 Superlinxx collection presentation at Spring Studios with Taiwanese brand, JUST IN XX. If you’d like to experience it yourself, head over to their website.

State-of-The-Art 3D Patented Virtual Styling Technology Launched at NYFW

Style.me News

State-of-The-Art 3D Patented Virtual Styling Technology Launched at NYFW

Yesterday, at New York Fashion Week, Style.me brought some exciting technology to the retail tech revolution. Known for transforming the fashion e-commerce, Style.me has developed proprietary technology in 3D scanning, patented 3D geometric deform, simulation and layering technology. Founded in 2014 by Jonathan Leong, Style.me is a fashion-tech company that has been disrupting e-commerce with its revolutionary technology for a while now. As the go-to for virtual styling solutions, they recently launched a powerful plugin that can integrate a 3D virtual fitting room to any online retail website. Their objective is to solve the biggest pain points that online apparel retailers are facing: low conversions and high return rates.

FREE EBOOK

“Virtual Fitting Guide”

How to Upgrade Your Online Store for a New Era

Key trends affecting retail: Covid-19, Mobile Revolution, Gen Z, Omnichannel and Phygital Retail, User Experience and Data
How fitting and sizing technologies attempt to solve both retailer and shopper pain points
Analysis of the main categories of sizing/fitting technologies and their respective benefits: Data Plays, 2D Styling and 3D Virtual Fitting

Talking Retail

Podcast Series on Retail Innovation

Talking Retail hosted by Style.me is a podcast on retail innovation. Join us to learn more about retail trends, technology, innovation and much much more.

Available on:

01EPISODE 01: Paul Rosengard – Insights from a retail aficionado
Paul Rosengard, EVP of True Religion and long time retail guru with over 30 years in the industry in conversation with Rufus Parkinson, President & Co-Founder of Style.me. Paul shares his career insights, the impact of COVID-19 on the sector as well as thoughts on innovation.

02EPISODE 02: Martin Newman – Customer champion
Martin Newman is an international expert and global thought leader in customer service, an acclaimed consumer champion on a mission to be a positive force for change to help the customer have an empowered voice. Martin shares his thoughts for retailers covering the purchasing experience, innovation in the sector through technology, multi-channel strategies and a prediction on the possible renaissance of formal wear once we get out of our pyjamas post COVID-19. Tune in for another great episode of Talking Retail hosted this week by Doron Rosenfeld, Managing Director, Style.me Europe.

03EPISODE 03: Tiffany Broadway – Fashion entrepreneur
In this episode of Talking Retail, Derek Fox, Head of US Sales for Style.me interviews Tiffany Broadway, the CEO of BOLD Swim, a cutting edge swimwear brand based out of Los Angeles. Tiffany shares her story, business journey, insights as a female black entrepreneur and why sustainable swimwear is the apparel to have all year round.

04EPISODE 04: Taylor Ivey – Fashion designer and CEO
Taylor Ivey is a fashion designer and CEO of Ellsworth & Ivey and The Skinny Dip with retail and an eCommerce stores. Taylor shares how she has managed to double revenues with classic, sustainable fashion during 2020, how she had to handle a whole store staff in COVID quarantine and some other great insights on the future of retail real estate and advice for upcoming fashion entrepreneurs.

05EPISODE 05: Tom Ott – President, Retail Czar
For a quarter century, Tom Ott held senior roles at iconic New York department store group Saks Fifth Avenue, including Senior Vice President and General Merchandise Manager of men’s, gifts, home and concessions, followed by Chief Merchant at Saks’ Off 5th, the company’s 130-store strong off-price division. Since leaving Saks in 2019, he has started his own consulting firm and founded RetailCzar.com. In this episode with Derek Fox, Style.me Head of Sales, Tom provides an evaluation of 2020, where the fashion trends and styles are heading, the role for brick&mortar stores and some predictions on the development of the fashion retail sector. A great episode to round up 2020. A real state of the union.

06EPISODE 06: End of year round-up with the Style.me management team
The management team of Style.me led by Rufus Parkinson, President together with Doron Rosenfeld Managing Director Europe and Derek Fox Head of Sales USA sit down over zoom to review the year that has been for the company and the fashion retail sector. They discuss the growth in the market for the Style.me virtual fitting room to increase customer experience and business outcomes for online retailers and finally some insights and expectations for 2021 for fashion retail. Tune in to their internal company meeting!!

Press Releases

2020-05-13

Demand For Style.me Surges During The COVID-19 Era

2020-05-07

Style.me Launches Advisory Board For Market Expansion

2020-01-06

Diane Von Furstenberg Launches With Leading Virtual Fitting & Styling Solution Style.me

News

“Virtual Fitting Guide”

How to Upgrade Your Online Store for a New Era

Talking Retail

Podcast Series on Retail Innovation

Press Releases

2020-05-13

2020-05-07

2020-01-06

Sizing Solved. Retail Re-Imagined.

Sizing Solved.
Retail Re-Imagined.